Free Marketing Resources
At DigiTechy Creative, we provide you with free marketing resources to help your organization understand the best practices of inbound marketing. We consult with you on strategic inbound marketing, lead generation and lead nurturing campaigns to help you engage with your customers and grow your business.
With the Internet, marketing technology and general digital marketing and sales best practices changing constantly, you need a way to stay current and ahead of the trends. We’re here to help. Our short educational videos, podcast shows (coming soon),white papers, infographics, checklists and eBooks are designed to provide valuable information about current trends in the industry. Learn more about our inbound marketing services through our free marketing resource downloads.
Automate Your Sales Funnel with Drift
| Featured Digital Technology |
# 1 Digital Trend in 2020|Conversational Marketing Chat Bots
Chatbots will continue to be an important part of digital marketing in 2019. This AI-based technology uses instant messaging to chat in real-time, day or night, with your customers or site visitors.
Surveys show that:
- 63% of respondents prefer messaging an online chatbot to communicate with a business or brand
- Chatbots will power 85% of customer service by 2020
- Top benefits of chatbots are 24-hour service (64%), instant responses to inquiries (55%) and answers to simple questions (55%).
- By 2022, chatbots will help businesses save over $8 billion per annum
- 80% of businesses want chatbots by 2020
Many customers prefer interacting with chatbots as they are responsive 24/7, give answers promptly, accurately recall your entire buying history, and never lose patience. These virtual assistants offer outstanding customer service, meeting customers’ expectations and automating repetitive tasks – which means you can focus on more important work.
Chat bots like Drift’s are so user-friendly and intuitive with their natural language workflows that even a five year old could have a pretty good conversation with the bot. (Here’s my five year-old Nico doing just that)
3 Must Have Platforms to Finish 2018 STRONG! With Q4 quickly upon most B2B and B2C companies, we have been following three interesting companies that are making an impact on sales to finish 2018 strong. DRIFT, Hubspot, and BlogMutt, which are all laser-focused platforms in their own space. Drift has in short three years created a new category "conversational marketing" via a very intuitive AI- powered Chat bots and playbooks to move your prospective customers down the sales funnel. Hubspot, continues to create a robust marketing automation platform that is making inbound and ABM not only the norm, but almost the only true way to align sales and marketing for complex B2B sales cycles. BlogMutt has pleasantly surprised me with a very easy to use content building platform, superb customer success support agents and spot-on SEO knowledge for posts to drive inbound leads. We have worked with and partnered with each of these platforms to help clients grow their lead funnels and speed to lead processes. Most of these tools are built so user friendly, even my 4 year old can do it. Get a free marketing report: https://bit.ly/2jF5sZx#hypergrowth18,#salesgrowt#salesgrowt#salesgrowth, #hubspot, #inbound2018, #southfloridadigital, #inboundmarketing, #digitechycreative#hypergrowth18, #salesgrowth, #hubspot, #inbound2018, #southfloridadigital, #inboundmarketing, #digitechycreative
Posted by DigiTechy on Friday, September 7, 2018
Many brands already use chatbot technology, including Uber, whose chatbot communicates with customers, making it easy for them to hire cars via their mobile app, Facebook Messenger, Slack or Google Maps:
Passengers can use the menu to choose the type of ride, make a request, track the location of the car, send friends a time estimate of their arrival, and even make payment.
Other brands who are successfully using chatbot technology include Whole Foods Market, Fandango, Sephora, Staples, The Wall Street Journal and Pizza Hut.
We’ve helped growth minded companies, venture backed startups like Happy-or-Not.com, ScribbleLive.com and companies like yours grow revenues faster. Get A Free Drift Chat Bot Consultation
Another Digital Trend to Double-down in 2020 Email Marketing + Vidyard Videos
Using email marketing plus video is one of the best and most cost-effective tactics to help your lead generation and lead nurturing efforts are optimized email marketing campaigns. Its not only an effective communication channel to your current and prospective customers, but it also provides you with instant feedback and analysis using Vidyard analytics tool.
Are you leveraging your database in your CRM to the max? Do you have the right segmented database for your buyer persona content strategy? If not, you are missing the point of leveraging email marketing. You should be growing your database, and pushing your customers down the sales funnel with each email marketing campaign. If this is not happening you have a gap in your email marketing strategy. We have helped numerous organizations to optimize their email marketing strategies through the use of video email marketing.
Video analytics are imperative for marketers to plan, execute, evaluate, and revise marketing campaigns and strategies, and turn audiences into customers.
We know how to get better results and help you see significant growth in both sales conversions and customer database growth. Based on our experience we have created some useful free marketing resources about video email marketing to help you organization.
Our team has personally used Vidyard for targeted emails sales and lead nurturing campaigns. We have to admit, for the monthly investment, it’s well worth the results it brings in for email list building and helping to create email marketing conversions.
Download Our Free Creating Customer-Centric Content eBook Today.
Let’s kick-off your digital marketing game plan and win more business.
Lead Generation Marketing
As an organization you most likely invest a great deal of time, energy and money to get the best leads for your sales team. How are you measuring your lead conversions? What are you demand generation campaigns and tactics and are they working? If you don’t see that your lead generation campaigns are moving the needle on your closed won sales conversions, its most likely that your not executing the right lead generation and lead nurturing plan. We have worked across many industries and know what the right mix and formula should be to get you results. Based on our experience we have created some useful free marketing resources about demand generation to help you organization.
Social Media Marketing
Its no longer a techy millennial focused fad or a nice-to-have, if your business does not have a social media strategy, your Google search ranking will definitely be impacted negatively.
Social media channels and their platforms for advertising to your potential customers are significantly changing how customers interact or engage with your business services or product offerings. Reviews and referrals happen everyday on business and social media channels.
It’s not enough to just have a social media page for branding, you need to invest into paid advertising with Facebook, Instagram, LinkedIn and YouTube to really move the needle.
Learn how to fine-tune your social media strategy to win business from your competitors.
Based on our experience we have created some useful free marketing resources about social media strategy to help you organization.
Full Digital Services Partners
Our goal is to provide you with resources and become an extension of your marketing team or be your marketing team to plan and execute your lead generation and inbound marketing programs.
We are committed to co-creating marketing programs that drive real business results. Through our proven and results-based strategies and methodologies our services can help your organization to obtain more and better qualified leads.
We want to earn your business. Let us help you grow and become more profitable. Schedule a consultation call today.